Excerpts from the review of Frank Rich's new book, including some insightful commentary on the machinations of the media:

The Greatest Story Ever Sold - By Frank Rich - Books - Review - New York Times: "The changing nature of gathering and publishing information has made mainstream journalists unusually defensive. That more people than ever are now able to express their views, on radio shows and Web sites, is perhaps a form of democracy, but it has undermined the authority of editors, whose expertise was meant to act as a filter against nonsense or prejudice. And the deliberate confusion, on television, of news and entertainment has done further damage.

THERE may be one other reason for the fumbling: the conventional methods of American journalism, marked by an obsession with access and quotes. A good reporter for an American paper must get sources who sound authoritative and quotes that show both sides of a story. His or her own expertise is almost irrelevant. If the opinions of columnists count for too much in the American press, the intelligence of reporters is institutionally underused. The problem is that there are not always two sides to a story. Someone reporting on the persecution of Jews in Germany in 1938 would not have added “balance” by quoting Joseph Goebbels. And besides, as Judith Miller found out, what is the good of quotes if they are based on false information?

Bob Woodward, one of Rich’s chief b�tes noires, has more access in Washington than any journalist, but the weakness of his work is that he never seems to be better than his sources. As Rich rightly observes, “reporters who did not have Woodward’s or Miller’s top-level access within the administration not only got the Iraq story right but got it into newspapers early by seeking out what John Walcott, the Knight Ridder Washington bureau chief, called ‘the blue collar’ sources further down the hierarchy.” This used to be Woodward’s modus operandi, too, in his better days. Fearing the loss of access at the top and overrating the importance of quotes from powerful people, as well as an unjustified terror of being accused of liberal bias, have crippled the press at a time when it is needed more than ever. Frank Rich is an excellent product of that press, and if it ever recovers its high reputation, it will be partly thanks to one man who couldn’t take it anymore."